Michelle Wooddell – Founder & Principal
With more than 20 years of marketing, management, and fundraising experience in Detroit’s nonprofit sector, Michelle has been the centerpiece of several major campaigns for multiple institutions throughout Michigan, raising millions and exceeding campaign goals.
She holds a Certified Fundraising Executive (CFRE) certification and received a Ph.D. in Nonprofit Management and serves on the faculty at Grand Valley State University where her research includes the intersection of the public, private and nonprofit sectors and fundraising efficacy. In her spare time, she manages to get in a midday game of doubles tennis, loves dogs, and going to Disney World.